Number of items are as beneficial to a organization as purchaser reviews. Right after all, if you know what your clients think about you or your product, you can extra very easily move in a path that fulfills your goal market’s wishes and needs.
Domo has a pretty excellent thought as to what its clients think about its system thanks—in aspect, at least—to TrustRadius, an group that compiles critiques of software answers so that enterprise leaders can make more knowledgeable know-how obtaining conclusions.
But that is not all TrustRadius does. It also doles out critiques-based awards each and every May. And in 2022, those people awards came early and normally for Domo, which gained across three essential categories: Organization Intelligence, Embedded Business Intelligence, and Details Discovery & Visualization.
How did Domo’s vice president of purchaser success, Robert Davy, get the information? I cornered him and uncovered out.
Q: I guess the obvious initial query is: What’s your preliminary response to Domo winning so many awards of this nature?
A: Well, it’s far more validation of the system and how our clients are partaking with it. The awards are primarily based on comments from buyers and the value that they’re deriving from applying our system, irrespective of whether it be for organization intelligence or interacting with their info.
But in all probability the most important detail we do is travel insights by building our customers’ info actionable. To me, that’s in contrast to a great deal of other BI tools that I have witnessed. With Domo, you are capable to integrate, normalize, and rationalize thousands of different facts sources—and then make intelligence out of that to push wise actions that propel their company choices.
Q: Domo has truly set a whole lot of time and electricity and emphasis into its embedded BI abilities. What does currently being identified for that say to you?
A: One of the significant tendencies we are looking at from our clients is that they are changing the way in which they interact with their buyers by leveraging Domo’s embedded technology (Domo Everywhere). It makes it possible for them to get their consumer relationships to a new level, and it generates a greater degree of urgency and accountability for us to get that proper for them. In numerous situations, our buyers are making new chances to engage their shoppers.
For case in point, 1 of our massive, world gaming partners is utilizing embedded analytics to link and interact with hundreds of companions. This is critical for 3 good reasons. First, the embedded knowledge lets them to inject their manufacturer into the platform so that it is an extension of their business. Second, it makes it possible for them to scale to a massive partner community—and tens of countless numbers of buyers over and above that. And at last, they ended up in a position to deliver the alternative with out a major total of sources, that means a group of just 3-4 entire-timers had been capable to bring the answer to life and regulate it heading ahead. That is very brilliant when you look at the scale at which they work.
Q: Knowledge discovery and visualization are far more regular, par-for-the-training course techniques that companies leverage data. But successful on that front has obtained to come to feel fantastic, as well.
A: What it definitely means is our shoppers are successful and getting value from our platform. It practically does not subject wherever the facts exists, regardless of whether it is in an on-line process or a facts centre on your desktop—or buried in a location that will make it “dark knowledge.” The simple fact that we can carry that knowledge to lifetime and combine throughout several sources so that shoppers can interact with it is actually the essential.
We have prolonged-expression buyer relationships, and a large amount of the initial deployments come about within times or months, not months or yrs. As they see the price of the original use circumstance, ideation generally grows with our consulting teams, who are focused on time to benefit and then increasing the places that Domo can generate worth for them.
We have just one retail purchaser that had a series of checklists for its retailer supervisor to overview and update. The problem was they experienced to go into distinctive programs to uncover the answers and benefits, then toggle again to the checklist. What is a lot more, aggregating individuals checklists was time consuming, and then out of date by the time they were being concluded.
By bringing the info from all those methods into Domo, they had been capable to create a information app that provided quick access to their details and close to true-time responses to individuals checklist merchandise. This enabled them to get more visibility to their results and fully grasp variance to their KPIs, suitable from their cellular system.
Now, they can interact specifically with their customers and employees and generate a distinctive end result for them. Acquiring much better obtain and visibility to their info has definitely impacted the efficiency of their business in a beneficial way.
Q: When you have conversations with shoppers, or you see these sorts of awards arrive Domo’s way, how does that participate in into how you strategy, and how you go about location targets?
A: We’re usually seeking to find out from and combine feedback. I imagine 1 of the great points about Domo is that our prospects are so fanatical about the platform. So, the awards are validation of the price that they’re having from it. Or else, they would not be submitting nominations and reviews.
For illustration, just one of our customers was just sharing how they are applying Domo In all places to integrate acquisitions. Think about it: You have two independent organizations that are coming collectively and will require to combine programs, knowledge, and men and women. Domo In all places will allow them to accelerate the time concerning buying a new organization and the time to satisfy their workforce. They bring the information into the Domo platform, mix it, and then essentially start off to communicate with the workforce. The speed and agility organizations are attaining by leveraging our system is rather outstanding.
Internally, groups throughout the corporation are all centered on our clients and assisting them extract as substantially price as they can from Domo. In phrases of aims internally, it is not about winning awards it’s about location ambitions and priorities close to time to price for our customers and then encouraging them with adoption. We appear at the buyer journey and moments of reality that support improve worth and effect for their enterprise.
Find out how many of Domo’s far more than 2,000 customers are applying the award-winning system to get in advance and remain in advance in their respective fields.