Brothers who began Cyndrom earn prime prize, program to use winnings to improve action sports activities attire business
NEWARK, N.J., May well 2, 2022 /PRNewswire/ — Brothers Andrew and Joe Strafaci, partners powering the Cyndrom brand name of relaxed dress in, received the $20,000 top rated prize in the annual small business strategy competition at Rutgers Business enterprise College.
Andrew Strafaci, who done a dual MBA and legislation diploma at Rutgers in 2020, designed the Cyndrom title and symbol when he was an undergrad learning civil engineering at College of New Jersey. The enterprise now generates about $20,000 in once-a-year revenue, fueled by sales of its “Journey On” line of hats, hoodies, and beanies common among skate boarders, snowboarders, and cyclists across the region.
The brothers have been one of 5 groups that competed at Rutgers Company College on April 22 for some of the $50,000 prize dollars furnished by the Income Executive Club of Northern New Jersey Foundation.
Citing the close level of competition, the choose opted to distribute the prize cash between all the participants, awarding a $15,000 second prize to MBA college students Jason Miller and Matthew McQueeny, co-founders of Big League Pillows and $10,000 to a workforce of Rutgers undergraduates, including Anna Zhang and Iris Zhorov, who are setting up the Wise MS3 device to help patients strengthen the efficiency of their actual physical treatment.
The judges awarded $2,500 to Rutgers MBA university student Kathryn Ruhno, whose early-stage commence-up Raw Paw Lifestyle sells dog food items and treats and another $2,500 to Andrew Zambrowski, an alumnus of the Rutgers Business College undergraduate system who pitched for Monkey Company. The corporation delivers small firms an application to assist them compete far more efficiently towards founded models.
Each of the groups created shorter pitches, describing their nascent firms, highlights of their method and the company’s general performance, and projections for upcoming advancement.
The Revenue Govt Club of Northern New Jersey Foundation sponsors the enterprise strategy competition yearly as a way of encouraging the entrepreneurial ambitions of Rutgers Company Faculty pupils and alumni. The level of competition is also 1 of the sides of a wide ecosystem at Rutgers that fuels its toughness in entrepreneurship.
Over the past 20 several years, Richard Romano, president of the basis and a member of Rutgers Business enterprise School’s board of advisors, has assisted make extra than $1 million in funding accessible to pupil and alumni founders.
“The business prepare competitors is substantial in a few of approaches,” claimed Professor Doug Brownstone, who organizes the opposition. “University student business owners are in a position to gain dollars to get their businesses accelerated and the prime five groups also get mentoring.”
“These are total-time pupils or alumni who have careers, and they are also doing work on commencing up businesses so it’s really valuable,” he explained.
The competitors has awarded funding to these Rutgers student-commenced organizations as Playa Bowls, Emma’s Premium Products and services, Bibi Beverages, the Turf, Surf and Earth cafe, Fantastic Lifetime Nourishment and the Zwiren Title Company.
Like prior winners, Andrew Strafaci intends to use the prize dollars to mature his company.
Strafaci, who grew up skateboarding along the Jersey Shore, mentioned the funding from the competitiveness will enable him and his brother to extend Cyndrom from a casual apparel line to an energetic dress in manufacturer that gives additional technological sports activities equipment like rash guards for surfers and gloves for snowboarders.
“The income will be a catalyst for rising Cyndrom,” Strafaci stated. “The cash also suggests Rutgers believes in me. Having that help is significant for the reason that it’s these kinds of a great faculty.”
Cyndrom now sells its merchandise in a Belmar surf shop and a Redbank skate store, and it also would make profits from its internet site and pop-up merchants at the Jersey Shore. In addition to raising its assortment of clothing, Stafaci reported he programs to use the prize funds to maximize advertising and marketing. His intention is to raise gross sales to $1 million by 2025.
In addition to Romano, the judges for the 2022 level of competition integrated John Wilson, who also signifies the Sales Govt Club of Northern New Jersey Basis Sharon Lydon, Rutgers Small business School’s affiliate dean of alumni and company engagement and Carolyn Lange, chief money officer of the Community Basis of New Jersey.
Mayuresh Pandit, a Rutgers MBA alumnus and senior product manager at Amazon, assisted Professor Brownstone in mentoring the students. He also served to judge the teams.
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Source Rutgers Business Faculty-Newark and New Brunswick